Job Description – Regional Director- Tour & Luxury Sales – Canada|s Western Mountain Region (CWMR) (BSH05084)Employee Status:
Regional Director- Tour & Luxury Sales – Canada|s Western Mountain Region (CWMR)Fairmont`s Canada Western Mountain Region (The Fairmont Banff Springs-
The Fairmont Chateau Lake Louise- The Fairmont Jasper Park Lodge- The Fairmont
Chateau Whistler) are seeking a motivated and dynamic Regional Director- Tour
& Luxury Sales with strong leadership skills to join our team. We are looking for an individual who will
drive new business to these spectacular resorts exceeding room night and
revenue goals- and who will complement our regional team.
The successful candidate will be strategic-
assertive- creative and an exceptional leader and communicator. We are looking for someone extremely passionate
about our hotels- destinations and this career opportunity.
Summary of Responsibilities: This position reports to the Regional Director of Sales & Marketing
Canada`s Western Mountain Region and will be based at the Fairmont Banf
Provide exceptional leadership to our Regional Sales and support team- inspiring a |can do| work ethicResponsible for maximizing revenues and maintaining strong relationships with key Wholesale and Receptive Accounts for the Fairmont Banff Springs- Fairmont Chateau Lake Louise- Fairmont Jasper Park Lodge and Fairmont Chateau WhistlerResponsible for driving revenues and maximizing sales activities with key travel agency partners (Virtuoso- Amex Fine Hotels & Resorts- Signature Travel- etc.
Develop increased business results for CWMR from the luxury market- via new in market sales activities targeting the luxury traveler- and working in collaboration with the Accor Luxury team
Develop and execute a creative sales and marketing plan to target new business- and exceed hotel and regional goals
Work collaboratively with hotel leadership teams- to develop and drive strategy in line with hotel priorities and regional objectivesWork in strong partnership with Regional DRM team to determine strategies to drive business results.
Negotiate agreements that create a win/win for the client and organizationIdentifies opportunities to increase on-going and additional revenue streams and creates value by challenging existing processes- encouraging innovation and driving necessary changeProvide consistent and clear communication to multiple stakeholder groups to ensure strong information flow to allProvide strong leadership and consistent coaching- training and action plan follow up to promote team development. Support and encourage positive team approachIdentifies and develops marketing communication activities to support business goals and destination awareness
Work in collaboration with regional Director of Public Relations for National/International opportunities
Develop and maintain strong relationships with local- provincial and national tourism boards to attract and host agent business development trips to each destination to grow the business and increase destination interest and awareness
Develop strong relationships with Accor Global Sales Office teams in key GEO`s to maximize opportunitiesMaximize new market opportunities based on economic market changes- and changes to air lift to the destination
Initiate and manage creative in market sales missions to achieve and exceed sales goals.
Active participation in wholesale and retail trade marketplaces and conferences
Manage regional travel budget to maximize proactive sales opportunities and exposure opportunities for CWMR
Prepare weekly- monthly- quarterly and annual reports as requiredUphold the highest standard of internal and external customer service at all timesImplement directives as outlined from the Director of Sales & Marketing/Regional Director of Sales & Marketing at each resort.Perform any and all other tasks as assigned
Qualifications:Minimum of five years hotel sales management experience required at a senior level- in the leisure & wholesale market for a luxury hotel brandResort experience required.
Experience working in the International market is an asset
Bachelors Degree and/or Hotel Management Degree is an assetExceptional communication and interpersonal skills and strengths in innovation energy and results-orientationProven Leadership skills and experienceHighly organized- results-oriented with the ability to work well under pressurePositive attitude and supportive- team based approach towards the attainment of the hotel`s short and long term goalsA passion for exceeding client expectations
Ability to develop strong relationships with clients and GSO`sStrong account management and contract negotiation skillsAbility to understand and interpret financial dataAstute attention to detail
Computer literacy in Microsoft programs- Opera- S&C/SFA experience and administration skillsAbility to travel within Canada- United States and internationally as required
Work flexible hours and daysValid Driver`s license required
Endless staff events- subsidized staff housing- daily duty meal in our staff cafeteria- employee travel program- food & beverage/fitness centre/spa/golf discounts- competitive extended benefit plans (medical- vision- dental)- employee assistance program.Physical Aspects of Position (include but are not limited to):Constant sitting for extended periods of timeStanding and walking throughout shift for sitesVisa Requirements:
Must be legally eligible to work in Canada. The hotel is unable to assist candidates in obtaining Canadian work authorization.